Pandora Optimizes Audio Advertising for SMBs
8/19/2020 -- This week, Media Village reports on Pandora's efforts to make the marketing job at SMBs much easier. They are looking to help the SMB reach their most desirable prospects. Pandora created a sales group for SMBs to enable easy access to ad solutions with the targeting parameters, attribution, and pricing to meet their goals. Through AudioGO, a self-serve platform for running ads on Pandora and other select audio streaming services, Pandora is offering $125 off new campaigns. This could amount to as much as 50% off given the $250 minimum buy.